Talk:Pioneer Chicken

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Status of Echo Park Store[edit]

It appears that the Echo Park franchise is now defunct as of summer 2005.

As of November 2006, the Echo Park location (the chain's original restaurant) is still operating, though its future is very much in doubt due to redevelopment activity in the area. There are plans to build a Trader Joe's on the property where it is located, and It most likely will close some time in 2007.

California Chicken[edit]

If the Wikipedia site is correct, the new parent company has renamed the franchise and is marketing the very same recipe as "California Chicken" currently within China. They should test market it in Hawaii and California with the new "California Chicken" name and just do it world-wide. Bet they'd make billions... Ibn Ithl, Honolulu, HI


Would also love the recipe...Their chicken was so much better that KFC or Popeyes...





I would like to know why "Pioneer" is considered undesirable in Chinese society. The sentence makes almost no sense and I asked a Chinese person about this and she could not understand why that word is ad. Please explain —Preceding unsigned comment added by 220.216.94.145 (talk) 10:24, 2 August 2008 (UTC)[reply]


Is there any real evidence that Pioneer Chicken had ever license franchises in China? The only evidence that anyone can find, so far, points to the Pioneer Chicken Wikipedia article and nothing external. If Pioneer did open franchises in China, none appears to currently exist since I have yet to find a resident of any large metropolitan area of China that have heard of either Pioneer or California Chicken. It also appears that most fired chicken chains in China appeared to be have formed by former KFC franchisers.

The section about Pioneer Chicken franchises in China might be remnant of an urban myth that was previously deleted and had not really based on anything that could be found in public records. Thus, the section about franchises in China should be deleted since there is not real evidence of their existence in public records.

The only Pioneer franchiser located outside of the United States that I was able to find is the Indonesian chain California Fried Chicken based in Jarkata and owned by "Pioneerindo Gourmet International Tbk.". What is interesting is that the parent company has "Pioneer" as part of its name. According to their website (original in Indonesian)(English translation), Pioneerindo had originally obtained their franchise from Pioneer in 1983. It would be interesting to see if someone able to read Indonesian could locate further information in the Indonesian newspaper archives.

I suggest that a section should be added about California Fried Chicken of Jarkata and its parent Pioneerindo.

69.95.126.74 (talk) 22:17, 6 April 2013 (UTC) from a recovering_pioneer_addict[reply]

Effective Ad Campaign[edit]

Pioneer Chicken had a great series of ads where they brought much attention to the fact that KFC divided a single chicken into nine pieces, including two side breasts, and one "center breast". The slogan/theme of the ad was the phrase, "Chickens don't have three breasts, do they?" This ad prompted KFC to end that practice in southern California, with an ad campaign of their own claiming that their (KFC's) breasts were now 50% bigger than before, which of course just brought them up to equal with where Pioneer had always been. Adamcomic (talk) 01:11, 13 January 2010 (UTC)[reply]